Capturing Chicago’s Line Culture: A Look Into Kasama

Observing the Daily Phenomenon

Sophie Frere resides at the edge of Wicker Park in Chicago, witnessing a unique spectacle daily from her apartment rooftop. Across the street lies Kasama, a Filipino restaurant that has garnered immense popularity, resulting in long lines that wind around Augusta Boulevard and continue down the block.

Curious about the daily queues, Frere learned from a neighbor that Kasama is a Michelin-starred establishment. Despite Chicago’s array of dining options, the restaurant attracts a consistent crowd. Friends from the UK find it amusing, while those from San Diego express excitement about experiencing it themselves.

TikTok Account: @kasamahowwefeelin

Frere decided to document the daily lines through a TikTok account, @kasamahowwefeelin. Her videos quickly gained traction, drawing hundreds of thousands of views. Despite the simplicity of her content, the videos receive substantial attention, comparable to Andy Warhol’s experimental films.

“One time I live-streamed the line and there were 700 people online watching for a good while. I’m thinking, what are you bozos watching? You are literally staring at a queue!”

Frere once joked about DJs entertaining those waiting, leading to an overwhelming response from DJs eager to participate, resulting in a live performance for the line.

A Background in Tech and a New Academic Endeavor

Before moving to Chicago, Frere worked in AI integration at tech companies in California. Tired of corporate culture, she relocated to pursue law or psychology at Northwestern. Her focus shifted to line dynamics and the stories behind those waiting.

Sophie overhears various conversations from different groups, including families and tourists. Visitors frequently share excitement about Kasama’s famous breakfast sandwich, despite lengthy waits.

The Historical Context of Queuing

Europeans may have pioneered orderly queues, with early instances in 14th-century England for water distribution. David Andrews’ book highlights that standing in line became prevalent in the 19th century.

While Parisians once lined up for bread, Chicago now sees lines as a social ritual, amplified by apps like TikTok and Instagram.

Sophie Frere’s Engagement with the Queue

Frere participates in the Kasama line herself, expressing concern about potentially contributing to its length with her videos. She notes interactions between line standers and cyclists, as well as mistaken queues when Kasama is closed.

“I am no better…I think I add to it now.”

Despite occasional frustrations, Frere views the task as community service, frequently responding to inquiries about the line’s status.